Strategic website design, e-commerce, SEO, branding and digital support for businesses that need more than a pretty homepage. I build websites that organize information, guide customers and give businesses the infrastructure they need to grow.
A successful website is more than colors, fonts and a homepage. It needs structure. Customers need to know where to go, products need to be organized, search engines need to understand the content and the technology behind it needs to actually work.
I combine design with practical implementation to build and manage websites that support real businesses, from online stores and learning platforms to restaurants, manufacturers and service-based companies.
I build the customer-facing experience and help manage the systems behind it.
Custom WordPress websites, redesigns, landing pages and responsive layouts structured around your business goals, content and customer journey.
WooCommerce stores, product catalogs, checkout experiences, online ordering, subscriptions, customer flows and integrations that connect the website to the way the business operates.
Site structure, on-page SEO, product optimization, metadata, internal linking, technical cleanup and performance improvements designed to make websites easier to find and easier to use.
Ongoing website updates, troubleshooting, product management, plugin maintenance, content changes and digital support for businesses that need someone actively managing their site.
Client confidentiality matters. Rather than publishing business names, these examples show the type of work completed and the systems built behind each project.
Restructured an established product website with clearer product categories, improved product pages, WooCommerce optimization, replacement-part relationships, customer support resources and a more organized path from research to purchase.
Built and organized a WordPress learning environment with structured courses, modules, student purchasing, certifications and supporting content for professional education programs.
Designed a customer-focused restaurant website with digital menus, online ordering connections, specialty menus, location information, product-style food listings and supporting promotional graphics.
Reorganized a technical B2B website around services, industries and customer applications while improving credibility, SEO structure, landing-page content and lead-generation opportunities.
Managed plugin cleanup, performance improvements, technical troubleshooting, image optimization, SEO corrections, e-commerce maintenance and ongoing website changes for an established WordPress environment.
Supported website content, product launches, social media, promotional graphics, landing pages, email communication, SEO and digital marketing assets as part of an ongoing business marketing operation.
I don't start with a template and force your business into it. The structure comes from what your customers need to do.
Define the business, audience, goals, current problems and what the website needs to accomplish.
Organize pages, products, navigation, content and customer pathways before focusing on visual design.
Design and develop the experience across desktop, tablet and mobile while connecting the necessary tools and systems.
Optimize, maintain and evolve the site as products, technology and business priorities change.
You need someone who understands what happens after the design is approved.
Layout decisions are connected to navigation, conversions, content and actual business needs.
From products and plugins to forms, SEO and integrations, I work inside the system instead of stopping at a design mockup.
Experience across retail, education, restaurants, industrial companies and service-based businesses.
A website is never truly finished. I can stay involved as the business, content and technology continue to change.
Whether you're starting from scratch, rebuilding something that isn't working or trying to make an existing website easier to manage, let's figure out what your business actually needs.
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